Caribbean rum bar and cantina Embargo 62 is opening soon on the North Shore, bringing authentic Cuban street food to the Scenic City.
Brittany and Danny Alcala own the new restaurant and also have other area projects in the works. For example, Ceniza is opening this fall in Cambridge Square.
The couple moved from Miami after visiting Chattanooga and seeing its potential.
The grand opening will feature a Cuban-style pig roast barbecue that starts at 11 a.m. Aug. 15.
There will be a Cuban band from 2 to 5 p.m. and salsa dancing from 6 to 7:30 p.m.
The celebration will continue Aug. 16 with brunch and another pig roast from 11 a.m. to 6 p.m.
There will be valet service during all business hours.
They are set to open Embargo 62 on Aug. 10 and have a grand opening celebration on Aug. 15.
The new restaurant is located at 301 Cherokee Blvd., where Brix Nouveau was. It’s near Heaven and Ale.
“Because of our own Cuban background, we have been looking to open a Cuban restaurant, and we are very happy to have chosen the North Shore as the place to do it,” Danny said in a prepared statement.
He’s excited about the craft cocktails and feels like the neighborhood and clientele will appreciate the restaurant’s offerings.
The bar will have more than 70 rums that will be featured in various drinks.
Owners said that Cuban food has many layers of flavors, infusing Native American, Spanish, African and Caribbean cuisines.
“People will be coming for the traditional Cuban sandwich, which we have perfected,” Brittany said. “From the perfect Cuban bread to the authentic spices, our sandwich rivals what you’d get if you were walking the streets of Cuba.”
There is also a small humidor, so patrons can purchase cigars there.
The name of the restaurant is a nod to the history of the embargo that President John F. Kennedy placed on Cuba in 1962.
The owners have hired about 20 people and expect to hire about five more.
On Wednesday, they were training staff. Anyone who wants more information about working at the restaurant can stop by or call 423-551-4786 to apply.