"We've all heard about the lack of diversity in the tech community and the terrible issues that can ensue from that," Skuid public relations manager Ellie Hildebrand said via email. "We want to offer a counternarrative to that story.'
At the cloud software company, leaders believe that great business ideas come from diverse perspectives, she also said.
So for International Women's Day—which is March 8 and has been designated to celebrate social, economic, cultural and political achievements of women in hopes of accelerating gender equality—the companies interviewed local female leaders to get their perspectives.
"International Women's Day is a great opportunity to showcase some of the talented and diverse companies we have here in Chattanooga," she said.
This year, women across the country are also planning to strike March 8.
The event is in the same spirit of the Women's March on Washington, which took place Jan. 21, the day after President Donald Trump—who has publicly disparaged women—was inaugurated.
The video features three local female executives—Torch CEO Shelley Prevost, Skuid COO Donna McElrath and Bellhops COO Katie West—who discussed the role of women in technology and business, and offered insight into challenges and opportunities in the industries.
"Bellhops wanted to bring this group together because the lack of diversity in the tech and innovation space is a prevalent problem that needs to be continually addressed," Bellhops communication director David Martin said via email.
So they asked each participant the following questions in hopes of inspiring others and helping close the diversity/gender gap:
—What does the future look like for women in the tech/innovation space?
—What needs to be done to make that vision a reality?
—What advice would you offer young women today who might want to follow your path?
"As International Women's Day approached on the calendar, we believed it would be a great opportunity to get the thoughts of some of Chattanooga's most accomplished female innovation leaders to offer their visions for what the future of women in the innovation space looks like and what needs to be done to create that positive future," Martin also said.
Disclaimer: Nooga.com's parent company is Lamp Post Group, which has a business relationship with Bellhops and Torch. Editorial decisions for this publication are made independently of Lamp Post Group, Bellhops and Torch.